E-commerce

思沃電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)應(ying)用(yong)(yong)(yong)軟件(jian),在學生掌(zhang)握(wo)電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)初步知識的基礎(chu)上(shang)有(you)適(shi)度的拔高(gao),內(nei)容(rong)豐富、重點突出、核心(xin)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)環節(jie)和(he)選修實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)驗環節(jie)并行、涵(han)蓋(gai)面廣、思路新穎(ying)先進。涵(han)蓋(gai)電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)的基本概(gai)念(nian)、應(ying)用(yong)(yong)(yong)模(mo)式、支(zhi)撐環境、網絡營(ying)(ying)銷、網絡支(zhi)付、安全(quan)和(he)物(wu)流(liu)(liu)等核心(xin)部(bu)分,內(nei)容(rong)上(shang)力求(qiu)做到與(yu)企業(ye)電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)際(ji)應(ying)用(yong)(yong)(yong)的最新技術及(ji)商業(ye)模(mo)式保持(chi)同步。可(ke)進行電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)應(ying)用(yong)(yong)(yong)模(mo)型(xing)(B2B實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、B2C實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、C2C實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、G2B實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、網絡廣告(gao)交易市場(chang));電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)環境實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(局域(yu)網搭建、網頁涉及(ji)與(yu)制作(zuo)、數據庫設計);網絡營(ying)(ying)銷實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(域(yu)名服務(wu)(wu)(wu)(wu)、網站優化、搜索(suo)引擎、網絡廣告(gao)、郵件(jian)推廣、網絡調研);電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)支(zhi)付實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(網上(shang)銀行、支(zhi)付通);電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)安全(quan)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(CA認(ren)證(zheng)、信(xin)用(yong)(yong)(yong)認(ren)證(zheng)、電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)簽(qian)章);電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)物(wu)流(liu)(liu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(倉儲實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、運(yun)輸(shu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、物(wu)流(liu)(liu)課件(jian));電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)創(chuang)(chuang)業(ye)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)戰(B2C平臺(tai)構建與(yu)運(yun)營(ying)(ying)、C2C平臺(tai)構建余運(yun)營(ying)(ying)、網上(shang)開店);電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)服務(wu)(wu)(wu)(wu)業(ye)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)戰(網上(shang)人(ren)(ren)才市場(chang)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、網絡交友(you)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、旅游電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian));web2.0應(ying)用(yong)(yong)(yong)(Blog實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、WiKi實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、人(ren)(ren)人(ren)(ren)網實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian))。通過獨有(you)和(he)完整的電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)驗、實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)戰和(he)創(chuang)(chuang)業(ye)設計訓練,全(quan)面提升學生對電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)的理(li)(li)解(jie)和(he)應(ying)用(yong)(yong)(yong),掌(zhang)握(wo)電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)必備的基礎(chu)理(li)(li)論和(he)基本技能,具備從事電(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)商務(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)(shi)(shi)(shi)際(ji)工作(zuo)的業(ye)務(wu)(wu)(wu)(wu)能力。


與陳(chen)德人主(zhu)編的《電(dian)子商(shang)務實務》配套;
緊跟時代(dai)脈搏,內容(rong)包括電子(zi)商務成功的業(ye)務模(mo)式和傳統企業(ye)在電子(zi)商務方面的應(ying)用;
內(nei)容豐(feng)富(fu)、重點突出、核心實踐(jian)環節和(he)選修實驗環節并(bing)行、涵蓋面廣(guang)、思路新(xin)穎(ying)先(xian)進;
獨有的(de)電子商務(wu)(wu)實戰、創業(ye)設計,全面提升(sheng)學(xue)生對(dui)電子商務(wu)(wu)的(de)理解和應用。
了解電子商務應用環(huan)境(jing),如技(ji)術環(huan)境(jing)、安全、社會環(huan)境(jing)、政策法(fa)(fa)律法(fa)(fa)規等;
掌握(wo)電子商務的基礎知(zhi)識及業(ye)務模式;
掌握(wo)網(wang)絡支付在(zai)交易中(zhong)的使用,掌握(wo)電子(zi)商(shang)務中(zhong)的信息流、物流、資金流的應用;
掌握互聯網的基礎(chu)應(ying)用,了解電(dian)子商(shang)務最新(xin)發展與應(ying)用,培養電(dian)子商(shang)務的實際(ji)應(ying)用能(neng)力。